Marketing

Blue Thinking: The Next-Generation Green Strategy

Blue Thinking is the antidote to Green.

360 Paper Water Bottle ::.

Greener Design Comes Out of the Lab

I Heard You're a Great Lover

What makes a bonfire brand? The answer is quite simple: It’s about inspiring folks in an authentic manner to join your conversation and become your evangelists.

State of Green Business 2009: Green is Growing, But Not Fast Enough


The second annual State of Green Business Report, created by Joel Makower and the editors of GreenBiz.com, looks at hard data behind 20 indicators to find out just how well companies are doing on addressing environmental issues.

Ten Insights for Sustainable Brands in an Uncertain Economy


via | sustainable life media

Design is an Avocado: The Layers of Green Design

via | greener design By Brian Dougherty

There are three distinct ways of thinking about a graphic designer's role: designer as manipulator of stuff; designer as message maker; and designer as agent of change.

New iPhone App Helps Commuters Track Carbon Footprint


Companies looking for ways to encourage their employees to carpool or take alternative transportation to work now have a new tool at their disposal - a GPS-enabled carbon footprint application for the iPhone.

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