Identify the Possibilities
Nonetheless Garments needed a website that would be content-driven with allocated articles and original content, closely integrated with an online store to sell their goods direct-to-customer.
Value the Audience
Nonetheless Garments identified their clientele base as core commuters and early adapters eager for new and exciting experiences. A community was built using influencer marketing, shop employee programs and featured profiles on select individuals.
Holistic Brand Experience
We developed the branding concept for the digital look book and implemented savings code functionality into their online store to support their influencer marketing program. The home page was designed to be a journal showcasing the brand narrative that allocates some of the best content on the web, and promoted a button so the user can easily view the collection.
